RCS & Telecom Service Compliance
ATAV Telecom is committed to protecting your privacy and ensuring compliance with RCS (Rich Communication Services) guidelines, Google's RCS Business Messaging policies, and Indian data protection laws including the Digital Personal Data Protection Act, 2023. We follow the highest standards of data protection and transparency.
When you interact with our RCS business messaging services, we collect:
The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.
| Data Type | Retention Period | Legal Basis |
|---|---|---|
| RCS Message Logs | 12 months | TRAI compliance & dispute resolution |
| GPS Location Data | 6 months | Service provision & historical analysis |
| Customer Support Chat | 24 months | Quality assurance & training |
| Billing Information | 7 years | Tax & legal requirements (Income Tax Act, 1961) |
| Marketing Preferences | Until consent withdrawal | User communication preferences |
| Website Usage Data | 26 months | Analytics & service improvement |
| Job Application Data | 12 months | Recruitment & future opportunities |
Once the retention period expires, Personal Data shall be deleted or anonymized for analytical purposes. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after the expiration of the retention period.
By submitting your details through our forms, you consent to us collecting and using your personal information as outlined in this policy. You also authorize us to contact you via SMS, RCS, email, or phone for informational or promotional purposes.
You have the right to withdraw your consent at any time. Withdrawing consent will not affect the lawfulness of processing based on consent before its withdrawal.
In compliance with Telecom Commercial Communications Customer Preference Regulations, 2018, we maintain detailed records of all customer consent including:
Your information, including Personal Data, is processed at the Company's operating offices in Pune, India and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.
Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. We currently process data within India only. If we transfer data internationally in the future, we will ensure:
The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.
You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.
Under the Digital Personal Data Protection Act, 2023 and GDPR principles, you have the right to request deletion of your personal data. We will comply with such requests subject to legal retention requirements.
Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so, including:
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy. You will be notified via email and prominent notice on our website.
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency). This includes:
The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:
We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, provided they agree to keep this information confidential and comply with data protection laws.
The security of Your Personal Data is important to Us. We implement a variety of security measures to maintain the safety of your personal information:
Remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security. In the event of a data breach, we will notify affected users and relevant authorities within 72 hours as required by law.
Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us immediately.
If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers promptly.
If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.
Parents or legal guardians have the right to:
Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services. This includes:
Your interactions with these third-party services are governed by their respective privacy policies.
We use cookies and similar tracking technologies to track activity on Our Service and store certain information. For detailed information about the cookies we use and your choices regarding cookies, please see our Cookies Policy.
We only send RCS messages to users who have explicitly opted in to receive communications. Each opt-in is documented and timestamped for compliance with TRAI regulations and Google's RCS Business Messaging Policy.
All RCS messages clearly identify ATAV Telecom as the sender and include opt-out instructions. Our messages never impersonate other brands or entities. Each message includes:
RCS messages are encrypted during transmission using Google's Jibe platform security protocols. We do not store message content beyond the retention period specified above. Read receipts and typing indicators are only enabled with your explicit consent.
We maintain detailed records of all RCS communications including:
Under Indian data protection law (Digital Personal Data Protection Act, 2023) and RCS guidelines, you have the following rights:
| Right | Description | How to Exercise |
|---|---|---|
| Right to Access | Request copies of your personal data | Email info@atavtelecom.in |
| Right to Rectification | Correct inaccurate or incomplete data | Account settings or email us |
| Right to Erasure | Request deletion of your personal data | Data Deletion Policy page |
| Right to Restrict Processing | Limit how we use your data | Contact Grievance Officer |
| Right to Data Portability | Receive your data in structured format | Request via email |
| Right to Object | Object to processing for marketing | Reply STOP or opt-out form |
| Right to Withdraw Consent | Withdraw previously given consent | Update preferences or contact us |
You also have the right to file a complaint with the Data Protection Authority or TRAI if you believe your rights have been violated.
We may update Our Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational requirements. We will notify You of any material changes by:
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page. Your continued use of our services after any modifications indicates your acceptance of the updated Privacy Policy.
As per Rule 5(9) of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 and RCS compliance requirements under the Digital Personal Data Protection Act, 2023:
Name: Mr. Majhar Mulani
Email: info@atavtelecom.in
Phone: +91 7757090344
Response Time: Within 48 hours (business days)
Address: Space 31, Khadi Machine Chowk, Kondhwa, Pune - 411048
For any complaints, grievances, or inquiries regarding your personal data, RCS messaging, or this Privacy Policy, please contact our Grievance Officer. All complaints will be acknowledged within 24 hours and resolved within 30 days as per applicable laws.
ATAV Telecom is fully compliant with Google's RCS Business Messaging Policy, TRAI Telecom Commercial Communications Customer Preference Regulations, 2018, and the Digital Personal Data Protection Act, 2023. We maintain strict adherence to all consent, transparency, and data protection requirements.